THE 01 / SMOKE

THE 01 / SMOKE

Sale Price:$75.00 Original Price:$95.00

FUNCTIONAL FITNESS FOOTWEAR
Run fast. Lift Heavy. Breathe hard.
Everything you need…and nothing you don’t.
DO MORE WITH LESS

We recommend going 1/2 size up from your normal size.

Size:
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features +

    DUAL-DENSITY MIDSOLE + 6MM SQUAT WEDGE
    Stability and power transfer under weight without sacrificing comfort for gymnastic & bodyweight movements.
    BALLISTIC NYLON UPPER
    Able to withstand mongths of burpees, snatches, rope climbs, and flips of that gross tire collecting water out back.
    DIAMOND PLATE RUBBER OUTSOLE
    Durable grip on any surface. From the platform, to rope climbs, to the occasional trail run … we’ve got you covered.
    UNISEX SIZING & COLORS
    You do you.

faq +

    EXCHANGES AND RETURNS?
    We will accept exchange and return requests within 15 days of receipt of your shoes provided they are in new, unused condition aside from in-home fittings. Customers will be responsible for all return and exchange shipping costs.
    I'VE HEARD THE 01 RUNS A LITTLE SMALL
    We recommend most athletes go 1/2 size larger than their normal training shoe size.
    HOW IS THE 01 SO AFFORDABLE?
    Functional equals minimal. Minimal equals affordable. There is absolutely no reason a shoe made to do simple tasks like run fast, lift heavy, and help you breath hard needs to cost $130.
    WHY 6mm of HEEL DROP?
    It all came down to feel. We prototyped every thing from 0mm to 8mm, and once we were in the 6mm version the shoes felt precisely how a proper training shoe should feel - connected to the floor with just a bit of lift for squatting and olympic lifting.
    WHY UNISEX SIZES?
    It’s a dirty little secret in the footwear industry that a lot of shoes passed off as men’s or women’s versions of the same model are actually the exact same shoe. They’re built on the same foot shape with the same materials & patterns. The difference is simply a matter of adding or subtracting 1.5 sizes between the two. For example, a women’s 10 equals a men’s 8.5. We’re just up front about it.
    WHY UNISEX COLORS?
    Because we believe there's no such thing as men's and women's colors.
    ANYTHING SPECIAL FOR INTERNATIONAL ORDERS?
    Non-US customers will be responsible for any import taxes and fees due upon receipt of your shoes. For questions regarding import fees, please message us at 321go@virtueathletic.com

reviews +

    AS MANY REVIEWS AS POSSIBLE
    “These are one of the best training shoes that I have used.”
    “The 01’s are an ode to our training, it’s everything you need and nothing else…”

    YouTube Review
    Blog Review
    OBESE TO BEAST
    “From all the workouts I’ve done with them, they’ve handled everything I’ve thrown at them...”
    YouTube Review
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